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SurveySparrow Review 2024: Is It Best Choice for Business?


Contents

Are You Really Hearing What Your Customers Have to Say? 🤔 In today’s busy world, customer feedback is more important than ever.

SurveySparrow logo

But simply collecting feedback isn’t enough—it’s how you use that information that can make your business stand out.

That’s where SurveySparrow comes in. This easy-to-use survey platform converts feedback from your customers into actionable insights for brand growth. 📝

Whether you want to boost customer happiness or manage your brand’s reputation, SurveySparrow has the tools to help. But is it right for you?

Let’s explore everything it offers in this simple, straightforward review. 🕵️

🤔 What is SurveySparrow and How Can It Elevate Your Customer Experience Strategy?

SurveySparrow is a powerful and user-friendly customer experience management platform designed to help businesses collect, analyze, and act on feedback from their customers.

It offers a range of options to create engaging surveys, from conversational experiences, question piping and variables to extensive visual customization settings, including CSS.

Listen actively

SurveySparrow allows you to gather feedback through various channels like email, social media, and your website/mobile app, making it easy to reach your audience wherever they are.

With other features like customizable reports, AI-powered text analytics, an executive dashboard and seamless integrations with other apps, SurveySparrow turns feedback into actionable insights that help businesses improve and grow.

✨ What Products Does SurveySparrow Offer?

1. Customer Experience Management

SurveySparrow’s AI-powered CXM platform is designed to help businesses thrive by enabling in-depth feedback collection and analysis.

It is tailored for businesses and enterprises that need to generate insights from their feedback data and develop a data-driven CX strategy.

SurveySparrow’s CXM platform offers:

  • customizable multimodal surveys that deliver 40% more responses
  • omnichannel distribution of surveys
  • advanced reporting, visualization and dashboards
  • AI-powered text analytics
  • workflow automation and native integrations with leading business platforms

2. Reputation Management

With the Reputation Management product, businesses can turn existing customers into promoters by actively monitoring and responding to online reviews from 100+ platforms in one place. Users can also analyze all their reviews to identify the key topics that customers reference the most.

This helps enhance your brand’s reputation and earn customer trust by engaging with customer feedback.

3. Ticket Management

SurveySparrow’s Ticket Management software is designed to build customer loyalty and advocacy by delivering personalized support experiences. This tool streamlines the support process, ensuring that every feedback or issue is addressed promptly, thus improving customer satisfaction.

Step-by-Step Guide to Creating a Survey on SurveySparrow:

Step 1. Sign Up or Log In:

  • If you don’t have an account, sign up for free or log in if you’re already a user.
Signup on Surveysparrow

Step 2. Start a New Survey:

  • Once logged in, click on the “Create New Survey” button from the dashboard.
  • Choose the type of survey you want to create, such as:
    • Classic (for generic requirements)
    • Chat (for conversational surveys)
    • CX Surveys (to measure your brand’s CES, CSAT or NPS)
    • Offline Surveys, etc.
add a new survey

PS: SurveySparrow also allows users to create entire surveys using AI, with just text prompts.

Step 3. Customize Your Survey:

  • Choose a Template: SurveySparrow offers various templates. You can either select a ready-made template or start from scratch.
  • Add Questions:
    • Click on “+ Add Question” to include questions.
    • Select from different question types, such as:
    • Multiple Choice
    • Rating Scales
    • Open-Ended
    • Likert Scale, and more.
  • Write Your Questions: Type your questions in the text box provided and customize the options for each question type. You can also use the AI Wings feature to rephrase your question for a specific tone or length.
  • Branching & Logic (Optional): You can add conditional logic to show specific questions based on responses.
Add a Question

Step 4. Distribute Your Survey:

  • Once satisfied, click on “Publish” to make your survey live.
  • Choose your distribution method. The most popular methods include:
    • Email
    • Link Sharing
    • Social Media
    • Embedding it on your website.
Distribute
Link sharing on SurveySparrow

Step 5. Analyze Responses:

  • After your survey is live, you can track the responses in real time on the dashboard.
  • SurveySparrow provides analytics and reports to help you understand the results.
  • You can also export the response data in XLSX, CSV and SPSS file formats for custom analysis
  • SurveySparrow allows you to schedule custom reports to your team

That’s it! Now you’re ready to gather feedback and insights from your audience using SurveySparrow.

🔑 Key Features of SurveySparrow

1. Multi-Lingual Surveys

SurveySparrow makes it easy to connect globally with its Multi-Lingual Surveys feature. With just one click, you can translate your surveys into different languages, ensuring you reach a diverse audience without language barriers.

2. Extensive Customization

Staying on brand is crucial for many businesses, and SurveySparrow allows you to craft personalized themes and elevate your design with custom CSS. This flexibility ensures that your surveys reflect your brand’s identity.

Smart Survey

3. Executive Dashboards

This feature unlocks actionable insights by offering powerful visualizations that provide a precise picture of your survey data. They provide your stakeholders a broad overview of your data in one place, with the flexibility to drill down into the data and understand the complete situation.

4. AI-Powered Assistance

SurveySparrow leverages AI across the platform to offer smart, contextual assistance in creating surveys, analyzing data, and responding to customers. This helps you save time and resources while ensuring accuracy and efficiency.

5. Automation

SurveySparrow’s automation capabilities allows you to do more with less. You can easily set up automations that connect your surveys with external platforms via webhooks or API. You can also set up workflows to handle routine tasks within the platform. You get the freedom to streamline your operations and improve efficiency.

6. Advanced text analytics

Ever felt like you’re drowning in tons of data, but you don’t know how to proceed? SurveySparrow’s advanced text analytics module, named CogniVue, can help. Using NLP, ML and advanced statistical models, it analyzes volumes of unstructured text feedback to identify the topics and keywords that customers talk about the most. It can also identify the sentiment of these topics and keywords, so you understand what customers love and what they don’t. CogniVue also arranges these topics in a manner that allows you to identify the most pressing issues that affect customer experience and prioritize them.

7. Omni-Channel Distribution

The Omni-Channel feature enables you to schedule and share your surveys across over 15+ channels, including SMS, Email, Social Networks, Slack, QR codes, and Web/In-App intercepts. The range of distribution channels ensures that you reach your target audience at the right place and the right time.

8. Custom Reports

With Custom Reports, you can stay focused on what matters most. This feature allows you to use advanced filters to segment and report data that is most relevant to your business, helping you make more targeted decisions.

9. Easy Integrations

SurveySparrow is built to fit into your existing ecosystem, offering one-click integrations with many of your favorite apps such as HubSpot, Slack, Google Sheets, Tableau, Zendesk and more. This makes it easy to exchange survey data and ensures that your feedback collection process is seamless.

If your platform does not have a native integration with SurveySparrow, you can still connect it through Zapier or IFTTT.

Solutions Offered by SurveySparrow

SurveySparrow is not just a survey tool; it’s a comprehensive solution that caters to various business needs:

➡️ Conversational Surveys: Engage respondents with conversational surveys that mimic a natural conversation, making the feedback process more interactive and less tedious.

➡️ NPS, CSAT, CES: These tools help you measure customer satisfaction and loyalty, providing you with the insights needed to improve your customer experience.

➡️ Conversational Chat Forms: These forms engage users in a chat-like interface, increasing completion rates and the quality of feedback.

Survey templates

Resources and Support

SurveySparrow offers an array of resources to help you get the most out of their platform:

➡️ Case Studies: Learn how other companies have successfully used SurveySparrow to improve their operations.

➡️ Survey Templates: Access over 1000 customizable templates to get started quickly and efficiently.

➡️ Smart Dashboards: Utilize powerful data visualizations to gain insights and track performance.

➡️ API Documentation: Comprehensive documentation to help you integrate SurveySparrow with your existing systems.

💸 Pricing and Plans

PlanPriceKey Features
FreeFree– 50 responses per month
– 3 Active surveys
– 10 Questions per survey
– Classic & Chat surveys
– Share via link, email, Slack, MS Teams
Basic$19.00– 2,500 Responses
– Accept payments
– Display logic & Skip logic
– Personalize with custom variables
– Share via Embed & QR code
Starter$39.00– 15,000 responses
– 1 Full user
– 20,000 contacts
– Multiple Thank You pages
– Expressions
Business$79.00– 50,000 responses
– 3 Full users
– 200,000 contacts
– Survey branding
– Response quota control
Professional$249.00– 100,000 responses
– 5 Full users
– Auto-translate to 130+ languages
– HIPAA compliance
– Share via mobile SDK & SMS with own provider
CX Basic$199.00– 100,000 Responses
– 200,000 Email Shares
– 5 Admin Users
– Multi Lingual Surveys (Manual)
– Redirect on completion

Does SurveySparrow Offer a Free Trial? 🤔

SurveySparrow offers a 14-day free trial that allows you to explore all features without any commitment. The pricing plans are designed to be flexible and scalable, catering to businesses of all sizes. Whether you’re a small business or a large enterprise, there’s a plan that fits your needs.

What You Need to Know Before Buying SurveySparrow

SurveySparrow is more than just a survey tool—it’s a platform designed to transform how you gather and act on feedback. Before diving in, here are the key things you should know:

1. User-Friendly Design

SurveySparrow is built for ease of use. The drag-and-drop builder makes creating surveys a breeze, and customization options let you stay on brand effortlessly. Try the free trial to see how quickly you can get started.

2. Seamless Integrations

Easily connect SurveySparrow with your favorite tools like Salesforce, Slack, or Google Sheets. These integrations help you streamline workflows and make the most of your data.

3. Mobile Optimization

Every survey built on SurveySparrow is mobile-responsive, ensuring a smooth experience for respondents, whether they’re on a phone, tablet, or desktop. Perfect for reaching people on the go.

Mobile Optimization

4. Strong Security

SurveySparrow takes data security seriously, compliant to regulatory standards like SOC 2, HIPAA, GDPR and CCPA. It’s ideal for industries where data protection is crucial.

5. Scalable Pricing

Whether you’re a small business or a large enterprise, SurveySparrow offers scalable plans that grow with you. Take advantage of the 14-day free trial to explore the features that matter most to your business.

6. Smart Analytics

Get actionable insights with SurveySparrow’s smart dashboards, text analytics and custom reports. These tools help you make data-driven decisions with ease.

7. Global Reach

With multilingual support, you can create surveys that resonate with a global audience. This feature is perfect for businesses with diverse customers or employees.

Trusted By The Game

8. Trusted by Industry Leaders

SurveySparrow is trusted by brands like Siemens and Xerox. Read customer reviews to see how it’s helped businesses like yours succeed.

🤔 Final Takeaway

SurveySparrow is a powerful platform for businesses serious about listening to their customers and employees. Its ease of use, strong integrations, and insightful analytics make it a top choice. Start your free trial today and see how SurveySparrow can help your business grow through smarter feedback.

😕 Which Industries Should Consider SurveySparrow?

SurveySparrow is versatile, making it a great fit for a wide range of businesses. Here are the types of businesses that should consider using SurveySparrow:

1. Customer-Centric Businesses

If your business thrives on customer feedback, such as retail, e-commerce, or service-based industries, SurveySparrow is an excellent choice. It helps you gather customer insights, measure satisfaction (NPS, CSAT), and turn feedback into actionable improvements.

2. Healthcare and Education

For industries where feedback is crucial for improvement—such as healthcare providers or educational institutions—SurveySparrow offers tools to collect, analyze, and act on feedback effectively.

Healthcare and education

The platform’s compliance with data protection regulations like HIPAA makes it particularly suitable for these sectors.

3. Market Research Agencies

Agencies conducting market research can leverage SurveySparrow’s powerful analytics, multilingual support, and customizable surveys to gather data from diverse populations. Its smart dashboards help in presenting findings in a clear and actionable manner.

4. Reputation Management

Businesses like hospitality, restaurants, or any service-oriented companies that need to actively manage their online reputation can use SurveySparrow’s Reputation Management tool. It helps you monitor reviews and turn satisfied customers into promoters.

5. Tech and SaaS Companies

Tech companies and SaaS providers needing to gather user feedback, streamline support processes with ticket management, or integrate feedback into product development can greatly benefit from SurveySparrow’s automation and API capabilities.

Saas

6. Small to Medium Enterprises (SMEs)

SMEs looking for a cost-effective yet powerful survey tool can take advantage of SurveySparrow’s scalable pricing plans. It’s an ideal solution for businesses that need to grow their feedback mechanisms without breaking the bank.

SurveySparrow is a valuable tool for any business that values feedback and wants to use it to drive growth, improve customer satisfaction, or manage brand reputation.

Whether you’re in retail, healthcare, education, tech, or any customer-focused industry, SurveySparrow offers the tools you need to thrive.

🔥 Conclusion

SurveySparrow is more than just a survey tool; it’s a comprehensive platform designed to help businesses listen actively, engage customers, and grow their brands.

With its wide range of features, seamless integrations, and user-friendly interface, SurveySparrow is an excellent choice for businesses looking to turn feedback into a growth opportunity.

Whether you’re aiming to improve customer satisfaction, or enhance your brand’s reputation, SurveySparrow offers the tools you need to succeed. Start your free trial today and experience the power of listening with SurveySparrow.

Written by

Abhishek

I'm a professional blogger & a digital marketer. I started my journey back in 2015 with blogging & till now I'm enjoying the industry, learning new things & sharing my experience and knowledge with others through my blogs.

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